Serious Gym

Although the poster caught my eye, I did not know where this gym was located. It seemed like somewhere in the residential area.

Besides, when I was going through their programs, all looked stoic and hard.

I believe for those of you who have solid goals and can face yourself sternly, private trainers are more than welcome to train you. For me, once I join this type of group lessons, I will be overwhelmed by the seriousness and enthusiasm of my neighbors, and I am pretty sure I will be the first one to drop out.

The season that you can show off your skin is just around the corner. We wish to wear something low-cut in the front or in the back, of course.

However, the road to go is quite hard.

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Brand:DAVID GYM
Advertising Agency:Publicis Zurich
Creative Director: Florian Beck
Art Director: Denis Schwarz/Florian Beck
Illustrator: Graphics: Thomas Berger
Photographer: Jonathan Heyer

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